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Massimo Motors partners with Ekho to bring AI to its dealer network

Be a 24/7 sales machine

Massimo Motors and Ekho are rolling out an AI Sales Agent built for Massimo dealers. Respond to every lead instantly, qualify buyers, book appointments, and sell more vehicles — all without adding headcount.

BOOK A CONSULTATION

Talk to our team

Not ready to get started right away? Book a time with our team to learn more about the program, see a live demo, and get your questions answered.

One-line install — live in days
Dedicated onboarding support
Exclusive Massimo dealer pricing
“The difference wasn't incremental — it's redefining how our team interacts with inbound.”
Scott Janca
Scott Janca General Manager at Triumph Cleveland
Read the case study
30% of online leads are ghosted industry-wide
+50% more units sold by top-responding dealers
6 p.m. when the majority of buyers begin researching online
HOW IT WORKS

How it works for your dealership

1

Drop one line of code on your site

Your AI Sales Agent works on any website — no rebuild, no migration. Add a single script tag and you're live. Works with any CMS your dealership uses.

2

AI engages every visitor, 24/7

Your agent answers product questions, checks inventory, qualifies buyers, and books appointments — via chat and SMS, day or night, weekday or weekend.

3

Qualified leads land in your lap

Every conversation is logged in your admin portal. Leads are scored by readiness, and appointments are booked directly into your calendar. Your team focuses on closing.

4

Part of a bigger AI-native ecosystem

Massimo's corporate site runs the same AI Sales Agent. When buyers engage there and express interest in your area, you receive full-context handoffs — vehicle preferences, budget, timeline, and trade-in details — so your team is ready to close.

EXCLUSIVE PRICING

Your exclusive Massimo Motors dealer rate

Pays for itself with one extra sale per quarter

Doing nothing

30% of leads gone

Peak shopping happens evenings, weekends, and holidays. Nobody's answering.

Ekho Sales Agent

20% off Custom/mo/rooftop

Every lead, every channel, every hour. One line of code.

Additional hires

$8,000–12,000/mo

Hiring, training, turnover, and still only available 40 hours a week.

Doing nothing Additional hires Traditional chatbot Ekho Sales Agent
24/7 instant response
Lead qualification & scoring
Appointment booking
Web chat + SMS + email
Trained on your inventory
Persistent follow-up
Trade-in & financing tools
Est. leads lost/mo Based on ~200 average monthly inbound leads across web, phone, and email. Industry data shows 30% of leads receive no response (Pied Piper PSI Study). ~60 ~10 ~40 0
Lost revenue opportunity Assumes average unit sale of $12,000 and 40% close rate on engaged leads. ~$290K/yr ~$50K/yr ~$190K/yr $0
Setup time N/A 3–6 months 2–4 weeks Days
Monthly cost Assumes a 2-person team: 1 manager ($50–60K/yr) + 1 rep ($40–50K/yr), plus benefits and overhead. $0 $8–12K $500–2,000 20% off

One agent. Every part of the deal.

From first response to final follow-up, Ekho's Sales Agent handles the entire buyer journey — appraising trades, pre-qualifying buyers, collecting deposits, booking service, and closing deals (if you want it to) — autonomously, 24/7.

The Compounding Effect

Your leads don't expire. Neither does your agent

Traditional BDC teams plateau at a fraction of their lead volume. With Ekho, every month's leads stay in active nurture — creating a compounding pipeline that grows while your team stays the same size.

Traditional BDC Most leads drop off after 2 weeks
Mo 1
Mo 2
Mo 3
Mo 4
Mo 5
Mo 6
Active leads
With Ekho Sales Agent Every lead stays in active follow-up
Mo 1
Mo 2
Mo 3
Mo 4
Mo 5
Mo 6
Compounding leads

~7x more active leads by month 6. Same team. Same ad spend.

BEYOND THE HANDOFF

Most AI stops at the handoff. Ekho goes all the way.

Basic chatbots engage. AI BDC tools follow up. Ekho does both — and then handles the sale, the paperwork, and everything after (if you want it to).

Engage Follow up Desking Fulfillment Service
Basic Chatbot Point solution. Scripted responses, web chat only.
AI BDC Point solution, $2–10k/mo per rooftop. SMS & email, follow-up fizzles after weeks.
Ekho Sales Agent Full cycle, omnichannel, real tools. Cost comparable to a basic chatbot.
Pre-qualify
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Trade-in valuation
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Automated follow-up
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Place a deposit
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Buy now
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Delivery coordination
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Book a service
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Powering modern buying experiences for the most forward-thinking dealerships

FOR MASSIMO MOTORS DEALERS

Frequently Asked Questions

Yes. The Sales Agent installs with a single line of code and works on any website, regardless of your CMS or platform. No rebuild, no migration — just paste the script and you're live.

Most dealers are live within days. Ekho handles configuration, inventory sync, and training the agent on your dealership. Your team just needs to add one line of code to your site.

As a Massimo dealer, you get a 20% discount on the Sales Agent. The agent pays for itself with one extra sale per quarter — far less than a traditional BDC team.

No. The Sales Agent supplements your existing team. It handles the repetitive work — lead response, qualification, follow-up — so your salespeople can focus on closing deals and building relationships.

Massimo runs the same AI Sales Agent on massimomotor.com to engage visitors and answer product questions. When buyers express interest in a local dealer's inventory, they're connected to that dealer with full conversation context — so your team gets a warm handoff, not a cold lead.

Yes. Every conversation, lead, and appointment is tracked in your admin portal. You get full visibility into what buyers care about, where they are in the buying process, and which leads are ready to close.